How to Create Brand Style Guidelines and Why It’s Important

Creating a strong and memorable brand is the foundation of any successful business. In this digital era, where competition is fierce and attention spans are short, having a well-defined brand style guide is no longer optional but a necessity. This guide will walk you through the process of creating brand style guidelines and shed light […]

Top 5 Digital Marketing Trends of 2022

Top 5 Digital Marketing Trends of 2022 Main Top

For startups, identifying current digital marketing trends for 2022 is quite a challenging task since there are a lot of voices and quite frankly, a wide variety of strategies and channels to focus on. Just like any other medium of marketing communications, digital marketing also experiences changes in its trends and best practices over the years and […]

Why Digital Marketing is Important for Small Business

people working on a project with laptop

Digital marketing for small businesses seems to be a piece of cake, but it’s simply not. For startups, making their way in a market that’s already saturated is quite challenging. Surprisingly, there’s always a gap that exists in the market and it’s the main reason why we see many small businesses growing into industrial giants […]